ALECIA MITCHELL

Design is a sensory experience, which can convey and express emotions when words fail us... With years of specialized experience in digital and print media as a creative and detail-oriented photographer and graphic designer, I transitioned to UX design with a passion for helping businesses and their employees achieve their goals more efficiently... I'm highly artistic and curious, always looking for emerging concepts and trends, and analyzing how things move, connect, and flow. When I start a new project, I utilize empathy to understand the "who," "why," and "what" of the challenge at hand. Effective product design, for me, is all about understanding the needs of the target audience and creating a solution that truly meets those needs.