KRISTIAN KING

Kristian King is a UX designer at Dyson... After graduating from Loughborough University with a First-Class Honours degree in Industrial Design, I joined Dyson in 2013, as a Graduate Design Engineer. Within the first couple of years, I learned what it takes to design, build and test robust mechanical design solutions that met Dyson's expectations for the new Dyson Supersonic hairdryer... Shortly after the launch of Supersonic, I joined the Design and Product Experience team [D&PE] that covers all of the physical and digital elements of the Dyson product range. Within this team, I learned that every project must always start the needs of the user and it's important to find what problems they currently experience. There was always a collaboration with research and marketing to identify personas and map user journeys, so we got a clear picture of who we were designing for.