KROEGER MEDIA

HANK is as much as an attitude as it is a format. Originally launched in March 2005 as the format that plays "Anything Country" to much success in Indianapolis, IN on WLHK, the HANK brand has transcended and evolved into other areas of country as well. At its core HANK is a very strong and creative top of mind approach to country radio that cuts through the clutter. Our experience has shown us that not only can HANK work as a format that delivers that unique mix of country hits 70's 80's & 90's, but the HANK brand can be also be customized to move as far into the 00's and 10's as the strategy requires... At HANK we understand that when the right music mix is combined with the right message using the right cutting edge imaging, it can create that perfect storm for success. There are so many musical choices competing for peoples' attention today, that standing out and being noticed has become an even bigger challenge. To be competitive and relevant in today's radio environment requires..

Also known as: HANK, Kroeger Media Inc.