PERFORMANCE AIRRIDE - Key Persons
While his roots are in the crafts sector, Michael also has a strong passion for challenges and daring projects. In the course of time he participated in many commercial partnerships and did invest in multiple business sectors. Michael developed major skills in economics, gained entrepreneurial knowledge and expertise. In addition, he spend many years in gastronomy where he successfully established several restaurants and bars.
Michael has also a deeply rooted passion for cars, especially the American models. This is not only visible in the number of different cars he did invest in but also in the desire to customize and optimize these cars. His profound knowledge and expertise is a precious foundation which Streetec does rely on and benefit from.
After Sven got his graduation in high school with focus on electronics he finished university with a degree in mechanical engineering. After gaining valuable knowledge for his future career path he did join Pirelli. With his deeply rooted passion for cars and tires this was a perfect match. Sven did develop skills in the Pirelli testing department, with a major focus on driving dynamics. One can imagine this has been a dream come true. Considering his early childhood passion for cars in general, this was more than a job. Sven did participate in countless international analytical studies which did nourish his desire to not only develop his own skills but also to leave his very own fingerprint on the market.
In 2002 he did set up Streetec which gave him the chance to realize further projects in addition to his career at Pirelli. Even though he managed to build his own carreer and grow within Pirelli company, Sven eventually decided to fully dedicate himself on his own project: Streetec. Together with his brother Michael, he agrees to focus on the growth and expansion of the company.