STARTUP WHISPERER - Key Persons


Matt Hulett

Job Titles:
  • President of Rosetta Stone
  • Technology Executive
Matt Hulett is a seasoned technology executive with more than 30 years of experience building and leading world-class SaaS and consumer companies. Matt has led the growth of companies in the private and public sectors, including Rosetta Stone, RealNetworks, Expedia and many more. He has had multiple turnaround successes as a public company president as well as a private company CEO. Matt has a proven track record raising venture capital from blue chip firms (Sequoia Capital, Draper Fisher Jurvetson, Allen and Company, Intel Capital) with multiple liquidity events. As President of Rosetta Stone, Matt is responsible for driving the transformation and growth for all aspects of the company's Consumer and Enterprise & Education language businesses. Matt has led the company's evolution from a declining perpetual business to a thriving software subscription business. He is regularly featured in technology and business podcasts and media outlets, such as Recode, Forbes, Entrepreneur and others. Matt has also been recognized with several awards, including Seattle Business Magazine's 2020 Executive Excellence Award and Puget Sound Business Journal's 40 Under 40. Matt has a degree in Marketing and Information Systems from the University of Washington and lives in Seattle.