IBBY SASSO

Ibby started her career in public relations over 15 years ago. Her broad experience spans in-house roles at global consumer retail and CPG brands like Gap, Levi's and method along with agency experience at KCD, managing accounts including the CFDA along with UK brand Top Shop's stateside launch. Ibby also spent time within the Public Affairs sector managing appearances made by Kenneth Cole on behalf of his social activism and cause related work. Ibby takes a strategic and targeted approach to build a tailored communications strategy for each client including media relations, partnerships, brand launches and influencer relations.