DECISIONS FROM DATA

In the era of Big Data, almost any organisation can make huge returns from applying advanced analytics to leverage their data assets... The hype around Big Data Analytics, however, can lead to confusion, uncertainty, and unrealistic expectations. It is difficult for organisations to know how to get started with this technology; to select the right application areas for their business; to acquire the right skills, resources and infrastructure; to approach their analytical projects in ways that maximise success; and to ensure analytical results can be put to use to drive better outcomes and increased returns.