PROOF

After Realvision, I was approached for an opportunity to co-found PROOF Running Co., a running apparel brand based in NYC, with Marco Moreno. At PROOF, we focus on creating gear that feels personal and unique to every runner. We're passionate about using design to enhance the brand experience. But PROOF is more than just apparel-it's a community. We host events, celebrate individual achievements, and inspire runners to keep pushing their limits... After three years in Hadeland-which ironically translates to "Goodbye Land" in Norwegian-I was more than ready to leave the rural setting for city life again. I returned to Bergen, where I'd earned my Master's, and co-founded Studio Boi with my former classmates, Henriette Hukset and Stine Berg. We focused on projects mainly in the culture and music industries, which gave me invaluable insight into the creative process of the artist's world and the day-to-day realities of running a small, hands-on studio... I specialize in creating..

Also known as: Christine Johannessen

Primary location: Bergen Norway