HARJEE KAPUR

A good story is the ultimate growth hack. Whether you're a born digital company or a legacy business looking to digitally transform, the impact of a good story cannot be overstated... I'm a right brained strategist, building engaging, effective stories around business models, customer experiences & people / culture. I believe real world insights, hard working data and really good technology can digitise, transform and scale any brand / business... As part of the leadership team, I'm a stakeholder in all decisions and operations of the company. From product & technology development to growth strategies & people management, my mandate stretches across the breadth and depth of the business. Partnering with creators & investors to build new digital products, designing the branding & go to market strategies for these products and seeing them through the entire customer lifecycle; I simplify, humanise and narrate the technology, value premise