THE WECHAT AGENCY - Key Persons
As the Greater China Director at KRDS, Brice manages our regional team. He oversees China projects for our clients worldwide, such as hospitality, travel retail, insurance and banking in all aspects of marketing, consulting, digital project and team management.
Changjun is a dynamic Project Manager specializing in China's digital platforms, expertly navigating the complex landscape of Chinese social media, e-commerce, and tech ecosystems. Drives seamless integration and innovation, ensuring strategic alignment and success for brands' projects in China.
Eva supports the creation and execution of engaging content across Chinese platforms. She assists in campaign management, monitor trends, and interact with the audience to build brand presence and loyalty.
Fei creates compelling, culturally resonant content that captures brand voice across various Chinese platforms. She crafts persuasive copy for campaigns, ads, and digital channels, driving engagement and connecting with diverse audiences through tailored messaging.
Kay has an extensive experience from hands-on creative execution and media buying, to managing digital campaigns and O2O activations. She also coordinates with our technical team to develop digital experiences such as H5 micro-sites, Mini Programs, and AR experiences.
Miriam has a holistic, firsthand experience across different sectors and channels, as well as a unique overview of both international and Chinese digital platforms, hence serving as a liaison between these two ecosystems.
Job Titles:
- Senior Social Media Manager
Skyler drives brand visibility and engagement by crafting innovative strategies across Chinese platforms like WeChat, Weibo, and RED. She leads campaigns, analyze trends, and optimize content to captivate and grow a dynamic audience for our clients.
Suki is proactive and vibrant digital marketing professional specializing in crafting and executing effective and creative campaigns to engage audiences.