SPECIALIZED SERVICES - Key Persons


Betsey Kukla

Job Titles:
  • Business Development Specialist
Betsey joined the Specialized Staffing and Industry Recruiters team in March of 2022 as a Business Development Specialist. She is beyond thrilled at the opportunity to work with such an amazing group of women and to once again, work alongside the people within her community. She sees this position not only as a "job" but as an "opportunity" to help local companies connect with the best possible talent to thrive. Betsey is excited to hit the ground running in her new role at Specialized and motivated by the chance to make an impact on the people in her community as well as the companies they work for.

Joey Lerch

Job Titles:
  • Lead Recruiter
Joey joined Specialized in 2005 after beginning her career with a focus in customer service and recruiting. Her areas of specialty include the fields of Human Resources, Accounting, Purchasing and Operational Management. Joey holds an active role in the Butler Human Resources Association.

Linda Wetzel

Job Titles:
  • Office Assistant
Linda joined us in April 2013. Her most recent background of 19 years was in Customer Service, Accounts Payable & Receivable. Linda is a ‘Jill of all trades' here in the office and is the first person you'd see when stopping in.

Lisa Guard - CEO

Job Titles:
  • CEO
  • Founder and President of Specialized
Founder and President of Specialized, Lisa Guard started the company in 1997. Lisa's background includes over 20 years of progressive human resources experience with an emphasis in recruiting and employee relations. Lisa is an Associate Certified Career Coach and has held executive positions in many community organizations including the Butler Human Resources Association, Butler Downtown Revitalization Committee and the Butler County Chamber of Commerce.