IMPACT MARKETING & PUBLIC RELATIONS - Key Persons


Alexzandra Cockerham

Job Titles:
  • Marketing Assistant
  • Member of the IMPACT Team

Ari Zayon

Job Titles:
  • Business Manager
  • Member of the IMPACT Team

Brittney Kinat

Job Titles:
  • Account Manager
  • Member of the IMPACT Team

Duane Carey - President

Job Titles:
  • Member of the IMPACT Team
  • President
  • Owner and Lead Strategist
Duane is the owner and lead strategist of IMPACT Marketing & Public Relations. Combining a fierce competitiveness with his love of entrepreneurs, business, and free market principles, he takes his clients' success very personally. He is an avid football fan (Baltimore Ravens & Ohio State Buckeyes) who enjoys food, wine, and singing. He spends his free time with his beautiful wife and the three greatest kids in the whole world.

Erin Reiner

Job Titles:
  • Member of the IMPACT Team
  • Director of Account Management
As Director of Account Management, Erin manages projects for all of IMPACT's clients. Erin leads clients' overall marketing strategy and manages all aspects of our clients' accounts, including financial, creative, strategic, and tactical functions. When she is not spending time around Annapolis, MD with her husband and son, Erin enjoys spending time at her shore house in Onancock, Virginia, watching Netflix, and dining at local restaurants. Erin is a true foodie and once drove to Philadelphia with the sole purpose of eating an authentic Philly Cheesesteak. But most importantly, she never misses an opportunity to go to Walt Disney World.

Grace Gureckis

Job Titles:
  • Member of the IMPACT Team
  • Digital Ads Specialist
Grace is committed to making a difference. She believes hard work pays off, and life-long learning will IMPACT success and happiness. Grace is a recent college grad from the University of Tennessee. She bleeds orange and is a "VOL for life"! During her college career in Business, Grace discovered she has a passion for Digital Marketing and Social Media. Grace loves spending time with family, friends, and her pets. She is a dog-mom to her two-year-old fur-baby Australian Shepherd, Hazel. Grace enjoys vacationing and is happiest when she is on the beach, soaking up the sun, and reading a good book.

Jasmine Respass

Job Titles:
  • Member of the IMPACT Team
  • Senior Digital Ads Specialist

Julie LeGar

Job Titles:
  • Account Manager
  • Member of the IMPACT Team

Kaitlyn Blanch

Job Titles:
  • Marketing Assistant
  • Member of the IMPACT Team
Kaitlyn is an integral part of IMPACT's Account Management Team where she handles critical projects, website development, and research with tenacious thoroughness and attention to detail. Outside of work, Kaitlyn loves spending time with family, reading in her hammock, and exploring local stores and coffee shops. She is also a marketing volunteer for Icing Smiles, a nationwide nonprofit that crafts custom cakes for critically ill children.

Leila Erickson

Job Titles:
  • Member of the IMPACT Team
  • Digital Marketing Assistant
Leila parlays her statistics- and analytics-heavy undergraduate studies to support IMPACT's Digital Performance Team. Her primary responsibilities include research and data analysis focused on digital advertising platforms. In her free time, she can be found reading a good book, spending time with family, and painting.

Lisa Brousseau

Job Titles:
  • Member of the IMPACT Team
  • Director of Digital Performance
The personification of "life-long learner", Lisa has a passion for learning new things. This makes her an ideal Director of Digital Performance because the innovation in this field is truly never-ending. She helps clients implement marketing tactics within SEO, digital ads, and data analytics and really enjoys keeping them on track to reach their goals. Lisa is a graduate of Clemson University. Outside of work, you are most likely to find Lisa on the tennis court or golf course with her husband Chuck and her son Alex. She can also be found on the Peloton leaderboard or curled up with a great book.

Megan Hill

Job Titles:
  • Marketing Assistant
  • Member of the IMPACT Team
Formerly a Howard County school teacher and currently a club lacrosse coach, Megan brings exceptional organization skills and attention to detail to her role at IMPACT where she is integral to our blogging and social media work. Her free time is predominated by competitive tennis, yoga, and hanging out with her family and two black labs - preferably while reading a good book in the Outer Banks!

Nathan Oravec

Job Titles:
  • Member of the IMPACT Team
  • Copywriter
A longtime storyteller, Nathan is fascinated by words and has a knack for putting them together on the page. As IMPACT's lead copywriter, he tackles assignments including email campaigns, website copy, blog posts, and beyond, and looks forward to learning something new with each project. A former newsman, he covered arts & entertainment in Frederick and Montgomery counties for more than a decade. He is a pop-culture enthusiast, an avid movie watcher, a published novelist, and a comic book aficionado. But more than anything, he loves being a husband and a harried, bewildered father to his three young children.

Randy Goldstein

Job Titles:
  • Member of the IMPACT Team
  • Website Programmer
Randy's user-friendly websites accurately represent our clients' businesses and reach behind the typical online brochure. He has developed nearly 500 websites, each with rock solid hosting, a focus on persuasion and call to action, and ongoing support. Randy is a database expert who is skilled in a number of programs and languages - including PHP and MySQL - as well as platforms such as Linux and Windows.

Terri Hesse

Job Titles:
  • Member of the IMPACT Team
  • Director of Digital Research
  • Expert
A proud "technology geek," Terri is IMPACT's expert on all things digital. She manages the tasks that elevate our clients' online marketing efforts, including Pay-Per-Click (PPC) campaigns, website development, search engine optimization (SEO), and keyword analysis, to name a few. When she's not helping IMPACT create award-winning websites and landing pages, she enjoys music, reading, and crafting. She is the proud mom of two.

Traci Spiegel

Job Titles:
  • Member of the IMPACT Team
  • Director of Strategy
As Director of Strategy, Traci guides IMPACT's clients by optimizing the mix of branding, lead generation, and digital marketing for the most efficient and effective approach. Traci managed brands such as McDonald's & Marriott at large ad agencies, before going client-side to manage Discovery Channel & Science Channel marketing. She operated Move Forward Marketing for 10 years prior to merging with IMPACT after collaborating with us for several years. Traci is a graduate of Penn State University. When not crushing it at marketing, Traci enjoys playing pickleball, spending time with her husband, visiting her two kids in college, or chasing her two beloved Labs.