AXLE COMMUNICATIONS - Key Persons
Karen has over 20 years experience as a senior level marketing and business development strategist as well as a graphic designer. Karen thanks the many consumer products companies she has worked with (such as Revlon, Simon & Schuster, Black and Decker, Colgate, Parke-Davis, Ortho-McNeil, Wyeth, Frederick Wildman, etc.) as well as many smaller local and national companies (including consumer and professional service companies, Internet start-ups, e-marketplaces and media companies) for lessons learned on what does and doesn't work.
She believes that if you apply these lessons with clear strategies, great creative, solid implementation and good management, then the businesses she represents, no matter their size or offering, will benefit with more business, new customers and profits.
Karen is dedicated to designing truly innovative marketing projects with proven, profit-oriented economics. She enjoys integrating the most advanced and efficient communication and media models utilizing traditional off-line tactics (advertising, direct mail, promotion, etc.) as well as the best of on-line and interactive marketing and e-commerce techniques.
Karen knows that good design, smart strategy and intelligent coordination of marketing communication materials are required to maximize results given today's crowded and competitive marketplace. She likes the challenge of developing ever more efficient and effective communication strategies that will bring better results for her clients.
Job Titles:
- off Site Catering Manager, Levana Restaurant
"As our resident "fire protection" marketing expert, you are the best! We love the new web site, the gorgeous brochure, the in-your-face yet stunning new ads! What's truly wonderful is knowing whatever we throw at you, you always come through on time and on budget - AND are a pleasure to work with!"