PHEIM ASSET MANAGEMENT - Key Persons


Dr. Tan Chong Koay - Founder

Job Titles:
  • Founder
Dr Tan is the Founder/Chief Strategist & Executive Chairman of Pheim Asset Management Sdn Bhd. He has been in the fund management industry for over 47 years. He is a Chartered Fellow of Chartered Management Institute (UK) and Fellow of the Institute of Financial Accountants (UK). From 1976 to 1981, Dr. Tan was with South East Asia Development Corporation Berhad (SEACORP) (now known as Amanah Capital Partners Bhd), an investment holding company that owned the first unit trust company in Malaysia and Singapore. He was responsible for advising individuals and institutional clients. After his tenure at SEACORP, Dr. Tan joined Arab-Malaysian Merchant Bank (now known as AmInvestment Bank Berhad) in 1981 for 7.25 years as the first Head of the Investment Services division. During his time there, he built up the division from a two to a 65-man strong team with the capabilities to provide a full range of services. In 1987, as the first Executive Director of Arab - Malaysian Unit Trusts Berhad (now known as AmInvestment Bank Berhad), he designed, developed and launched Arab-Malaysia Gilts - the first unit trust in Malaysia to invest solely in Malaysian government and bank-backed securities. In the same year, Dr. Tan participated actively in organising and promoting the concept of raising funds from American investors to invest in Malaysian companies through Malaysia Fund Inc., the first Malaysia closed-ended country fund managed by Morgan Stanley and listed in NYSE in May 1987. During that year, Dr. Tan was rated by William Mercer Zainal Fraser as the top manager for retirement & pension funds in Malaysia. Dr. Tan joined DG Bank-GZB (Asia) Ltd, a merchant bank in Singapore, in 1988 for 2 years and was the Head of Investment Management Division, servicing private and institutional clients. In 1990, Dr. Tan moved to John Govett (Asia) Pte Ltd (later known as AIB Govett) as the first Director of Portfolio Investments, for 3.5 years. In 1992, he managed The Malaysian Emerging Companies Fund (an original size of US$75m) and supervised the Singapore SESDAQ fund until November 1993. Dr. Tan is the founder of Pheim Asset Management Sdn Bhd (Pheim Malaysia) and Pheim Asset Management (Asia) Pte Ltd (Pheim Singapore) which started operations in 1994 and 1995 respectively. Dr Tan is the Chief Strategist of Pheim Malaysia since 1994 and the Chief Strategist of Pheim Singapore since 1995 except for the period from 2011 to 2015. He is the Executive Chairman of Pheim Malaysia and the Chief Executive Officer of Pheim Singapore which specialises in investing in the ASEAN and Asia ex-Japan region. Dr. Tan was a Chief Examiner in the Investment paper for Institute of Bankers in Malaysia (from January 1997 to December 2007). He was a committee representative on the Executive Committee of the Investment Management Association of Singapore (IMAS) from 2004 to 2009. Dr. Tan is a member of the Investment Advisory Committee of Lee Kuan Yew Fund since 2004 and a member of the Investment Advisory Committee of the Lee Kuan Yew Fund for Bilingualism Ltd for 3-year period, both ending March 1, 2015. Reputed for his acute sense of market timing and stock selection, Dr. Tan was labelled as the "King of the Second Board" in Malaysia for his well-timed investments in small-cap companies in 1995/1996. He was named "Southeast Asia's small-cap King" in a Bloomberg article in August 2006. In 2008 & 2010, he was awarded "Best of the Best Award, CEO of the year for Malaysia" by Asia Asset Management, a Hong Kong based publisher of the Journal of Investments and Pensions. Dr Tan is recognized within the fund management industry for his wealth of experience and his long and excellent performance track record. Among his best records, Pheim SICAV-SIF - ASEAN Emerging Companies Fund which he launched in 1995 took the top position for all the 1- to 20-year periods among all Equity ASEAN of Lipper Global Classification under International Offshore Universe in terms of total returns in US Dollars on the Fund's 20th anniversary, February 3, 2015. The fund returned 497.37% (in USD terms) which far outperformed the 2nd position fund which returned 94.52% (in USD terms) and FTSE AW ASEAN CR (in USD terms) which returned 44.56%. Additionally, Dana Makmur Pheim which he launched in 2002 was ranked number one by Lipper IM for the 10-year period for 11th consecutive year in the Islamic Mixed Asset MYR Balanced - Malaysia category ended from 31st December 2012 until 31st December 2022. Dana Makmur Pheim was also ranked number one by Lipper IM for the 15-year period for 6th consecutive year in the same category ended 31st December 2017, 2018, 2019, 2020, 2021 and 2022. Pheim was also ranked number one by Lipper IM for the 20-year period for 2nd consecutive year in the same category ended 31st January 2022 and 2023. As of to date, Dana Makmur Pheim has won a total of 56 Refinitiv Lipper Fund Awards of which 35 awards are under the category of Malaysia Islamic & Malaysia Provident and 21 awards are from the category of Global Islamic. Also noteworthy is his largest Malaysian mandate belonging to the largest provident fund in Malaysia outperformed the benchmark by a large margin for the 26-year period ending March 2023. In 2010, Dr. Tan was awarded "China Top 10 Financial Intelligent Persons Special Award 2010" by People's Republic of China. Also in 2010, Dr. Tan was awarded the Outstanding Entrepreneurship Award by Enterprise Asia. In 2012, he was awarded "Most Respected Chinese Entrepreneurship Award in Asia Pacific" by China Economic Trading Promotion Agency, People's Republic of China. In 2014, Dr. Tan was named one of the 80 Global Chinese Eminent Business Leaders by Beijing-based The China Daily. Dr Tan was named "Market Wizard of Malaysia" by the Beijing-based The China Daily on March 14 & 15, 2015. In 2016, Dr Tan was awarded the "Asia Pacific Entrepreneurship Awards 2016" under the Financial Services industry category by Enterprise Asia. He was named "The Warren Buffett of Asia" by World Wealth Creation Conference in The Straits Times, Singapore (April 20, 2017) for being one of the best performing fund managers and for truly enhancing value-investing. Dr Tan was also awarded the "National Outstanding Entrepreneurs Lifetime Achievement Award" by the Kingsley Strategic Institute For Asia Pacific (KSI) in March 2021. Dr. Tan Chong Koay was conferred the 2022 ASEAN Distinguished Entrepreneur Lifetime Achievement Award at the 2022 ASEAN Leadership and Partnership Forum which was officiated by the Prime Minister of Cambodia, H.E. Samdech Decho Hunsen at Hyatt Regency Hotel, Phnom Penh, Cambodia in September 2022. Dr Tan is the author of his bestselling book "Rising Above Financial Storms" published in late 2015. He also released his second book titled "Never Fully Invest at All Times" published in late 2023.

Mr. Ho Sen Feek

Job Titles:
  • Independent Member
Mr Ho Sen Feek has been in legal practices for over 46 years and is currently a consultant in Messrs. Gan Teik Chee & Ho, Penang. He is a director of ASEAN Emerging Companies Growth Fund Ltd and The Vittoria Fund Ltd. He is also a director of Pheim Asean All-Cap Equity Fund. Mr Ho Sen Feek holds a Bachelor of Laws from University of Singapore (now known as National University of Singapore). His appointment as a member of the investment committee took effect on 2 January 2002.

Mr. Hoi Weng Kong

Mr. Hoi Weng Kong studied Law at the University of Buckingham, England and graduated in 1991 with Second Class (Upper) Honours. After completing his solicitors' finals, he returned to Malaysia and worked in an accounting and taxation firm, specialising in corporate and personal taxation. He subsequently qualified as a Certified Chartered Accountant (ACCA, UK) and a Chartered Accountant (MIA, Malaysia) in 1996. Presently, he is the Managing Director of Linden Bucks Sdn Bhd, a vendor and manufacturer of centralized vacuum system, and distributor of software and equipment for scientific research.

Mr. Lee Chan San

Job Titles:
  • Head of Operations
Mr. Lee Chan San is an accomplished professional in operations with over 18 years of experience in financial and capital market industry. He started his career in business outsourcing centre for insurance services in 1998, and in 2005, he ventured into stockbroking, investment banking and eventually into custodian banking. He has demonstrated expertise in optimising operational efficiency while navigating the complexities of capital markets during his tenure with OSK Investment Bank Berhad in securities settlement, asset servicing, as well as corporate trusts and private debt under OSK Trustees Berhad. Prior to joining PHEIM Unit Trusts Berhad, he is instrumental as Operations Lead in Local and Global Custody (LGC), Global Securities Operations of Deutsche Bank (M) Berhad from 2012 to 2023. He has streamlined the LGC processes in foreign custody and foreign exchanges transactions covering APAC, EMEA and America. Mr. Lee Chan San has also engaged and improved efficiency in secured transmission for client-sub custodian, from conventional electronic transmission to Society for Worldwide Interbank Financial Telecommunication (SWIFT). Mr. Lee Chan San graduated with a Bachelor of Arts from University Putra Malaysia in 1998 and subsequently obtained his Master in Business Administration from University Putra Malaysia in 2003.

Mr. Lee Seng Young

Job Titles:
  • Fellow of the Association of Chartered Certified Accountants
Mr. Lee Seng Young is a Fellow of the Association of Chartered Certified Accountants, United Kingdom, a Fellow of the Chartered Accountant, Singapore and a Chartered Accountant, Malaysia. He has over thirty years of experience in the unit trust industry during which he had been in charge of the entire unit trust operations, finance, product establishment & development, and was also involved in managing equity portfolios. Prior to his appointment to the board of PUTB, he was with RHB Asset Management Sdn Bhd where he was responsible for the regional operations of the RHB Group Asset Management companies across Malaysia, Singapore, Hong Kong and Indonesia. Mr. Lee Seng Young was appointed as an independent director of PUTB on 1 July 2016.

Mr. Mark Wing Kong

Job Titles:
  • Independent Member
Mr. Mark Wing Kong is an independent member of the investment committee. He is the Chief Executive Officer of LB Aluminium Berhad. Prior to the appointment to his present position, he was the executive director appointed to the board on 15 March 1997. He is a member of the Malaysian Institute of Certified Public Accountants. Mr Mark Wing Kong was with Kassim Chan & Co from 1980-1986 and subsequently as the Operations Manager with Arab-Malaysian Securities Sdn Bhd from 1986 to 1988. From 1988 to 1997, he was with Arab-Malaysian Merchant Bank Berhad (now known as AmInvestment Bank Berhad) where he was the General Manager, Corporate Finance at the time of his resignation. His appointment as a member of the investment committee took effect on 7 March 2014.

Mr. Pee Ban Hock

Job Titles:
  • Independent Member
Mr. Pee Ban Hock is an independent member of the investment committee. He graduated from the University of Malaya with a Bachelor of Accounting degree. From 1989 to 1999, he was the senior general manager, finance of the Multi-Purpose Holdings Berhad Group ("MPHB Group"). In this position, he oversaw and supervised the finance, accounts, investments and investors' relations functions of the MPHB Group. He also held various directorships in the Magnum Group of Companies. His wide-ranging experience and knowledge in business and finance will provide the Manager with invaluable assistance to development. His appointment as a member of the investment committee took effect on 2 January 2002.

Mr. Teh Song Lai

Job Titles:
  • Leader
  • Alternate Director to Dr. Tan Chong Koay - Non - Independent )
  • FCIS, Shariah RFP ( Chief Executive Officer )
With over 29 years of experience in the financial services and capital markets industry, Mr. Teh Song Lai is a seasoned leader who brings exceptional expertise and strategic vision to his role. Since beginning his career in 1995, he has held senior positions at several renowned financial institutions, including Maybank, RHB Investment Bank, and RHB Asset Management, among others. In December 2017, he joined Pheim Unit Trusts Berhad (PUTB), where his leadership and expertise led to his appointment as Chief Executive Officer in May 2018. In July 2020, Mr. Teh was entrusted with leading Pheim Asset Management Sdn Bhd (PAMSB), where he successfully elevated the organization's performance and presence during his two-year tenure. In August 2022, he returned to PUTB, drawing on his enriched experience to spearhead growth and innovation. Throughout his distinguished career, Mr. Teh has demonstrated exceptional capabilities in formulating and executing business strategies, driving asset under management (AUM) growth, and enhancing operational efficiency. His expertise includes fostering a strong compliance culture, advancing cybersecurity initiatives, and nurturing human capital development for effective succession planning. Additionally, his ability to build strategic partnerships with institutional distributors has been pivotal in expanding market share, optimizing costs, and entering new markets. Mr. Teh graduated from Tunku Abdul Rahman University of Management and Technology (TAR UMT) and is recognized as a qualified professional with extensive expertise in business management and corporate governance. He holds a professional qualification from the Institute of Chartered Secretaries and Administrators (UK), and is a Fellow of the Malaysian Institute of Chartered Secretaries and Administrators (MAICSA). Additionally, he is a Shariah Registered Financial Planner (Shariah RFP) certified by the Malaysian Financial Planning Council (MFPC) and a registered Unit Trust Scheme (UTS) Consultant with the Federation of Investment Managers Malaysia (FIMM).

Ms. Nicole Rosenah Faqir Muhammad

Ms. Nicole Rosenah Faqir Muhammad is a consummate professional who brings along with her over 33 years of professional experience in the field of Human Resources. Her experience spans the space of finance, banking, asset management, property development and construction, MNCs, and general leadership. She has strong interpersonal skills and is highly passionate about contributing back to the industry through human capital development.

Ms. Tammy Yong Thian Hee

Job Titles:
  • Compliance Officer
The compliance and risk management functions of PUTB have been delegated to its ultimate holding company, Pheim Asset Management Sdn Bhd. The Compliance & Risk Management Department is headed by Ms. Tammy Yong Thian Hee who has over 19 years of working experience in the financial services and capital market industry. She has held several senior compliance positions in various financial institutions for over 12 years. Prior to joining Pheim Asset Management Sdn Bhd, she was the Head of Compliance of a Stockbroking Company, leading a compliance team of 2 compliance executives. Before that, she was the Compliance Manager in an Investment Bank for close to 3 years.

Puan Zarina Omar

Job Titles:
  • Independent Member
  • Managing Director of Efficient Frontier Capital Advisors Sdn Bhd
Puan Zarina Omar is the Managing Director of Efficient Frontier Capital Advisors Sdn Bhd, a Financial Planning Advisory company licensed by the SC. She is also a Director of Efficient Frontier Consulting Sdn Bhd, a company involved in managing and developing Finance, Banking & Investment professionals. Zarina graduated from University of Kent, United Kingdom with a Bachelor of Arts in Accounting and Computing, a Certified Financial Planner (CFP), a Registered Financial Planner (RFP) and a Shariah Registered Financial Planner (Shariah RFP).