NATIONAL CONSUMER PANEL

National Consumer Panel is a joint venture between NielsenIQ and IRi, the two leading longitudinal consumer insights providers in the U.S... By recruiting, rewarding, and providing a representative sample of U.S. consumers with access to NCPMobile and handheld scanning devices, as well as alternative methods of data collection, the National Consumer Panel provides the highest quality, actionable consumer data to support the needs of both NielsenIQ and IRi... Through our proven record of data collection products and services, we provide the high-quality, actionable consumer data that powers the insights and solutions IRi and NielsenIQ deliver to their clients.

Primary location: Syosset United States