THE SELF MANAGING BROKERAGE

Franchise companies are primarily focused on two things, agent recruiting, and selling more franchises. Franchises, which in most cases began as platforms to support broker owners and their businesses, have become little more than a means of supporting the quarterly goals of very large public companies. Many of our fellow broker owners have devalued their businesses, and by extension, our businesses, by resorting to limited service and discount listing options that have severely impacted profitability for all... Worse, many brokerages have so devalued their service to individual licensees that they operate with fee structures that favor the agent over the health of the brokerage. In both situations, we have been in a race to the bottom with our competitors for many years.

Primary location: Springfield United States