DIESELISBROKELAND.COM

To celebrate the launch of Michael Chabon's latest novel, Telegraph Avenue, Diesel Bookstore in Oakland is transforming into Brokeland Records... In Telegraph Avenue, Brokeland Records represents Oakland and Berkeley in all their eclectic glory, and for one week it will move from its fictional location on Telegraph Avenue to co-locate with Diesel at 5433 College Avenue in Oakland... The first 200 people to pre-order Telegraph Avenue from Diesel will be invited to attend the grand opening party on September 12.